INFOMERCIAL FAQ MEDIA BUYING PRODUCTION GLOSSARY INTERNET
infomercial faq
 

CONSUMERS BUYING THROUGH INFOMERCIALS AND DRTV

  • Good demonstrations and convincing testimonials were rated as the most important reasons why people buy infomercial/DRTV products.
     
  • Product demonstration: 21%
     
  • Testimonials: 18%
     
  • Price point: 12%
     
  • Convenience 11%
     
  •  
    Back to Infomercial FAQ's
     
     
    contact infomercial drtv
    infomercial products
    infomercial audience profiling
     
    DRTV Direct Response Television