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HOW DO CONSUMERS TYPICALLY PAY FOR INFOMERCIAL PURCHASES

  • The majority of infomercial purchasers pay by credit card.
     
  • The following is a breakdown of how people paid for infomercial purchases in 2006 from a survey done by Response magazine:
     
  • Credit card: 66%
     
  • Debit card: 14%
     
  • Electronic check: 4%
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